Full immersion. For everything you play. When movies, TV, and music are your passion — you don’t want to just watch. That’s why there’s Smart Soundbar with Dolby Atmos® and proprietary technologies for a captivating sound experience for all your entertainment.

Full immersion. For everything you play. When movies, TV, and music are your passion — you don’t want to just watch. That’s why there’s Smart Soundbar with Dolby Atmos® and proprietary technologies for a captivating sound experience for all your entertain

Bose® Black Smart Soundbar

Dolby Atmos, exclusive Bose TrueSpace technology, and upward-firing transducers deliver shockingly immersive sound for a soundbar of this size.

Dolby Atmos is a game changer for bringing cinema-like immersion into your living room. But while the library is growing, most content is not Atmos-encoded. For full immersion all the time, there’s Bose TrueSpace technology. It intelligently analyzes what you’re watching and upmixes signals other than Atmos to create a multi-channel experience. So even 5.1 and stereo content get an added layer of immersion and realistic height effects

No more too loud commercials, too quiet whispers, and riding the remote between hearing the plot and feeling the action. A.I. Dialogue Mode automatically balances voice and surround sound for ultra-crisp vocal clarity — so you hear speech clearly without sacrificing the immersive elements and effects of a cinematic soundbar experience. Rewind less, enjoy more.

The Bose App holds the key to the best user experience possible, ensuring optimal functionality with regular software updates and access to the latest features. But that’s just the beginning — see how the Bose App maximizes everything your soundbar has to offer.

Group compatible Bose products via Wi-Fi® or SimpleSync

Personalize sound settings like Adjustable EQ and A.I. Dialogue Mode

Personal Surround Sound. Theater-Like immersion.

While Smart Soundbar delivers impressive immersion on its own, achieving true surround sound typically requires investing in a full home theater system. Enter Personal Surround Sound, a breakthrough innovation that allows an individual user to pair Smart Soundbar with Bose Ultra Open Earbuds (sold separately) for amplified immersion — without additional equipment or setup.

This cutting-edge feature puts you in the center of the onscreen action, adding new dimension that makes subtle details come alive. The wind whips around you during a storm. The crackling campfire feels so real you can practically taste s’mores. With Personal Surround Sound, you can escape into a story anytime you want and enjoy a cinematic experience from the comfort of your living room.

Use Wi-Fi to access integrated music services in the Bose app. Or stream songs with Bluetooth®, Apple AirPlay 2, Spotify Connect, or Chromecast built-in.

World-class noise cancellation, quieter than ever before. Breakthrough spatialized audio for immersive listening, no matter the content or source. Elevated design and luxe materials for unrivaled comfort.

Bose® QuietComfort Ultra Black Wireless Over Ear Noise Cancelling Headphones

It’s everything music makes you feel taken to new highs. Bose Immersive Audio pushes the boundary of what it means to listen by taking what you’re hearing out of your head and placing it in front of you. It sounds so real it’s almost like you could reach out and touch it.

These spatial audio headphones with Bose Immersive Audio push the boundary of what it means to listen. For you it means music that sounds realer than ever before.

What you’re hearing is placed just in front of you, so it seems like you aren’t listening with headphones at all.

It’s a groundbreaking experience with sound so real you’ll almost try to reach out and touch it.

Highs hit harder and bass drops the deepest with the quietest quiet of any Bose over-ear headphone yet.

Want the best of both worlds? Hear your music and surroundings with full transparency.

Combine full noise cancellation and Bose Immersive Audio to listen like never before. It’s the realest sound you can get.

Personalize almost everything to your liking in the app with Adjustable EQ, custom modes, and a shortcut you access right on the headphones.

Go ahead, press play on even your longest marathon playlist with up to 24 hours of battery life (up to 18 hours with Immersive Audio).

Hear and be heard clearly on calls with a revolutionary mic system.

Bose® QuietComfort Ultra White Smoke Wireless Over Ear Noise Cancelling Headphones

Bose® QuietComfort Ultra Sandstone Wireless Over Ear Noise Cancelling Headphones

World-class noise cancellation, quieter than ever before. Breakthrough spatialized audio for immersive listening, no matter the content or source. Elevated design and luxe materials for unrivaled comfort. It’s everything music makes you feel taken to new highs.

Breakthrough spatialized audio for more immersive listening that makes your music feel realer than ever before — no matter the content or source. World-class noise cancellation and sound tailored to you.

Bose® QuietComfort Ultra White Smoke Wireless In Ear Noise Cancelling Earbud Headphone

And a design that feels so good to wear. Say less. (Listen more.) QuietComfort Ultra Earbuds are the ultimate wireless noise cancelling earbud experience. Bose Immersive Audio pushes the boundary of what it means to listen by taking what you’re hearing out of your head and placing it in front of you. It sounds so real it’s almost like you could reach out and touch it.

These spatial audio earbuds with Bose Immersive Audio push the boundary of what it means to listen. So you get music that sounds realer than ever before.

What you’re hearing is placed just in front of you, so it seems like you aren’t listening with earbuds at all.

Get real quiet when you want it and awareness when you need it. Or blend the two to your liking with these noise cancelling earbuds.

CustomTune technology auto-adjusts the noise cancellation and sound performance to your ears’ liking. So everything hits just as it should.

Umbrella-shaped eartips are super soft yet still seal off outside noise.

Stability bands hug your ears’ contours for a snug fit. Choose between 9 potential combos for the best fit.

No more “huh?” when you try to say “hello.” Use one bud or two for the clearest, most-natural sounding phone calls.

Play/pause music, crank the volume, cycle modes, and switch tracks with a simple tap or swipe right on the earbuds.

Personalize almost everything to your liking in the app with Adjustable EQ, custom modes, and a shortcut you access right on the earbud.

Bose® QuietComfort Ultra Moonstone Blue Wireless In Ear Noise Cancelling Earbud Headphone

Breakthrough spatialized audio for more immersive listening that makes your music feel realer than ever before — no matter the content or source. World-class noise cancellation and sound tailored to you. And a design that feels so good to wear. Say less. (Listen more.)

Bose® QuietComfort Ultra Lunar Blue Wireless In Ear Noise Cancelling Earbud Headphone

Bose® QuietComfort Ultra 60th Anniversary Diamond Edition Wireless In Ear Noise Cancelling Earbud Headphone

The everyday, made epic. New Bose QuietComfort Earbuds offer iconic audio, renowned noise cancellation, and a relentless, long-lasting battery — all in a compact, durable package that’s powerful, not precious.

Bose® QuietComfort Wireless Noise Cancelling Earbuds

Bose® QuietComfort Black Wireless Noise Cancelling Earbuds

Enjoy a satisfyingly rich listening experience that hits all the right notes.

Block out distractions consistently and effectively. Toggle between Quiet and Aware Modes to get a feel for both settings.

Carpe the diem with enduring, iconic audio designed for less precious, more everyday play.

Up to 8.5 hours of nonstop charge means your music fuels you all day long. The wireless charging case also holds 2.5 charges for up to 31.5 hours of listening time.

An IPX4 rating for water and sweat resistance means you’re ready for all dips, slips, and downpours.

Bluetooth® multipoint offers seamless, uninterrupted listening. Switch between your phone, your laptop, and other devices with ease — without missing a beat.

Take personalization a step further with the expansive Bose QCE App, designed specifically for your QuietComfort Earbuds. Five-band adjustable EQ, touch controls, remote selfie capability, and more help you level up your listening experience.

A trio of eartip and stability band sizes ensures your earbuds feel comfortable, snug, and secure.

Bose® QuietComfort Chilled Lilac Wireless Noise Cancelling Earbuds

Bose® QuietComfort White Smoke Wireless Noise Cancelling Earbuds

Take charge of your music and stride along to the beat. High-fidelity audio and legendary noise cancellation work their magic by sealing you in, eliminating distractions, and letting you dive deep into your own rhythm.

Bose® QuietComfort Wireless Over Ear Noise Cancelling Headphones

Bose® QuietComfort Black Wireless Over Ear Noise Cancelling Headphones

Toggle between Quiet and Aware Modes, or create a Custom Mode and adjust outside sound to the moment. The design is iconic and the comfort lasting, while an optional audio cable with an in-line microphone plugs you into sound as bold as you, even without a Bluetooth® connection.

Seal yourself in with high-fidelity audio, eliminate distractions, and dive deep into your music.

Shut out the world with Quiet Mode, enjoy full transparency with Aware Mode, or blend the two with a Custom Mode in the Bose Music app.

Plush cushions softly hug your ears, while a comfortable yet secure band works to keep the headphones in place when you’re on the go.

Keep your marathon playlists playing with up to 24 hours of battery life.

Adjustable EQ allows you to crank the bass, tweak the treble, and balance the mid-range to get the sound that best suits you.

With SimpleSync technology, pair your headphones and a Bose smart soundbar to binge your favorite show without disturbing others.

Bose® QuietComfort White Smoke Wireless Over Ear Noise Cancelling Headphones

Bose® QuietComfort Cypress Green Wireless Over Ear Noise Cancelling Headphones

Bose® QuietComfort Chilled Lilac Wireless Over Ear Noise Cancelling Headphones

Bose® QuietComfort Sandstone Wireless Over Ear Noise Cancelling Headphones

Bose® QuietComfort Blue Dusk Wireless Over Ear Noise Cancelling Headphones

Meet the top-of-the-line soundbar that’s here to pull you deep into the heart of all your favorite content. Bose Smart Ultra Soundbar with Dolby Atmos® and Bose TrueSpace technology separates instruments, dialogue, and effects, and places them in different parts of a room for a truly immersive spatial audio experience like you’ve never heard it before.

Meet the top-of-the-line soundbar that’s here to pull you deep into the heart of all your favorite content. Bose Smart Ultra Soundbar with Dolby Atmos® and Bose TrueSpace technology separates instruments, dialogue, and effects, and places them in differen

Bose® Smart Ultra Soundbar

Bose® Smart Ultra Black Soundbar

Having a hard time hearing what your favorite characters are saying? A.I. Dialogue Mode automatically balances voice and surround sound for ultra-crisp vocal clarity. Plus, two upward firing dipole speakers work with Bose technologies to make it feel like your space is filled with sound from every direction — even overhead.

The Bose Smart Ultra Soundbar uses a single connection to your TV. Simply connect the Bose soundbar to power and download the Bose Music app to your mobile device to complete the setup.

With Bose SimpleSync, pair your Bose Smart Ultra Soundbar with select Bose headphones for a personal listening experience. Or group your soundbar with other Bose Bluetooth® speakers for a seamless, whole-home audio experience.

With the Bose Music app, you can set up your soundbar, choose your voice assistant, and set up Voice4Video, a Bose technology that expands your Alexa voice assistant control capabilities so you can control your soundbar, TV, cable, or satellite box with just your voice.

With Wi-Fi, Bluetooth, Apple AirPlay 2, Spotify Connect, and Chromecast, you can wirelessly stream whatever you love, however you want.

ADAPTiQ optimizes the sound of your system for the acoustics of your room. The calibration process measures the properties of your room and adjusts the sound of your system accordingly.

Bose® Smart Ultra Arctic White Soundbar

A brilliant combination of innovative open-ear design, incredible audio, and all-day comfort. Featuring a cuff-like fit, Ultra Open Earbuds leave your ears open to hear the world around you while OpenAudio technology delivers rich, private sound.

Bose® Ultra Open Black Wireless Earbuds

With effortless comfort, innovative open-ear tech, and a stunning design — you’ll never pause your music for life again.

With a flexible joint and light-as-air grip, Ultra Open Earbuds hug your ears for an all-day fit that won’t slip.

OpenAudio tech gives you astonishing audio quality while your ears stay totally open to your environment.

Hear music the way the artist intended with Bose Immersive Audio. It feels like the sound is in the room, not just in your ears.

The earbuds’ open-ear design says, “I can still hear you” while OpenAudio technology provides you with high-quality, private sound.

Inspired by ear-cuff jewelry, with a color palette worthy of showing off, these earbuds are as stylish as they are functional.

Breeze through setup and personalize your earbuds in the Bose App. Choose listening modes, access Adjustable EQ, pair with select Bose products, and get updates — always ready for the next song.

Pair seamlessly with Bose smart soundbars and speakers.

Up to 7.5 hours of play time (up to 4 hours with Immersive Audio or Auto Volume) or up to 48 hours of standby, and up to an extra 19.5 hours of battery life in the charging case.

With multipoint connectivity, you can seamlessly connect to two devices simultaneously via Bluetooth.

Bose® Ultra Open White Smoke Wireless Earbuds

Bose® Ultra Open Moonstone Blue Wireless Earbuds

Bose® Ultra Open 60th Anniversary Diamond Edition Wireless Earbuds

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bose

Bose® Black Smart Soundbar

$549.00

Bose® QuietComfort Ultra Black Wireless Over Ear Noise Cancelling Headphones

Sale $329.00

Bose® QuietComfort Ultra White Smoke Wireless In Ear Noise Cancelling Earbud Headphone

$299.00

Bose® QuietComfort Black Wireless Noise Cancelling Earbuds

$179.00

Bose® QuietComfort Black Wireless Over Ear Noise Cancelling Headphones

Sale $199.00

Bose® Smart Ultra Black Soundbar

$999.00

Bose® Ultra Open Black Wireless Earbuds

Sale $229.00

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