Sony® BRAVIA XR8B 77" 4K OLED HDR Google TV

Product Overview

Cinema is Coming Home

Feel the emotion and excitement of the movies with BRAVIA. Decades of professional filmmaking experience allow us to faithfully recreate the creator’s vision at home with cinematic brightness, contrast, and color. Immerse yourself in the story with detailed picture quality, just as you see in real life.

Pure Black and Stunning Highlights

Over 8 million self-lit pixels are precisely controlled to produce pure black with high brightness. Witness contrast with deep, detailed blacks and dazzling highlights, making movies and shows come to life.

Billions of Real-World Colors

Access billions of accurate colors that reproduce each shade with the subtle differences as seen in real life. An enhanced the range of hues and saturation reveals precise color in every scene, making skin tones look completely natural.

Powerful TV Processing

Watch everything with lifelike picture quality, powered by the intelligent XR Processor™. Hundreds of thousands of individual onscreen elements are processed and enhanced in real-time, boosting color, contrast, and clarity, bringing astounding realism to your content.

Everything You Stream. All on One Screen.

With 700,000+ movies and TV episodes, live TV, and more available across 10,000+ apps, Google TV™ brings together your favorite entertainment from across your apps and organizes it all, just for you.

Movies Included with Sony Pictures Core

Instantly enjoy top movies and the largest IMAX ® Enhanced collection with the Sony pictures core app (formerly BRAVIA CORE). The app is free to download streaming packages are sold separately. Purchase credits or subscribe to a streaming plan to watch the latest releases and classic favorites anytime.

Studio Calibrated Picture

With decades of film production experience, we strive to faithfully reproduce the creator’s vision with studio calibrated picture modes. Netflix adaptive calibrated mode brings studio-quality mastering home, with brightness automatically adjusted to your room conditions. With prime video calibrated mode, see movies, shows, and even live sports the way the filmmakers and broadcasters intended. Sony pictures core Calibrated Mode (formerly BRAVIA CORE) brings studio-quality picture mastering to your living room.

More Immersive Movie Experience

BRAVIA TVs support the rigorous standards of Dolby Vision® and Atmos®, IMAX® Enhanced, and DTS:X®, for a truly immersive viewing experience. These formats were designed to elevate your movie watching with more 3D sound and dynamic HDR visuals that are sure to impress.

Crystal Clear Picture

Bring back lost detail with reduced noise and see all your HD and digital content upscaled to near-4K resolution with XR Clear Image™. See the authentic features of people’s faces, identify every blade of grass, and marvel at the precise texture of buildings and scenery.

Blur-Free Action

Watching sports and action-packed movies just got a whole lot better. XR OLED Motion™ combats blur and judder by analyzing on-screen motion and precisely controls every frame to ensure picture quality stays smooth, bright, and clear.

Hands-Free Help From Google

With Google assistant, searching is easy just ask Google. Press the Google assistant button on the remote or try saying, “Hey Google, find action movies” to search across your favorite apps. Access entertainment, get answers on screen, and control smart home devices.

Your Favorite Streaming Apps in One Place

Sony Google TVs™ give you access to all your favorite streaming apps in an easy-to-navigate interface, including Netflix, Prime Video, Disney+, YouTube, the Apple TV app, Crunchyroll, and many more.

Effortlessly Stream to Your TV

Easily stream movies, shows, photos, and more from your Apple® device with AirPlay® 2 or Android™ device with Chromecast built-in™.

Cinematic Surround Sound

Get transported to the movies with cinematic surround sound and clear dialogue. With Acoustic Surface Audio+™, actuators behind the TV panel turn the entire screen into a speaker producing a wider, elevated soundstage, enabling audio to follow the action on screen. Voice Zoom 3™ intelligently controls dialogue so that every word in a scene is always loud and clear. With support for Dolby Atmos®, DTS:X®, and 3D Surround Upscaling, everything you watch gets the true surround sound treatment.

BRAVIA TV and BRAVIA Theater, The Perfect Pair

Pair BRAVIA TV with compatible BRAVIA Theater models for the ultimate cinema-like experience at home. Acoustic center sync pairs the TVs speakers with the sound system, reinforcing the center channel for clearer, fuller dialog. When connected, easily control the sound settings on the TVs quick settings menu, making it easy to adjust volume and sound field with a single remote.

Do It All with BRAVIA Connect App

Easily control your BRAVIA TV from your smartphone. With BRAVIA connect app, you can adjust volume and settings without needing your remote or the TVs on screen menu. The app also provides technical support, recommendations, and helps you discover useful features.

Perfect for PlayStation ® 5

Get detailed, responsive game play with BRAVIA TV exclusive features for the PlayStation® 5 console. Auto HDR tone mapping instantly optimizes HDR settings during your PS5® initial setup for detailed, high-contrast scenes. Auto genre picture mode automatically switches the TV to game mode when gaming to ensure reduced input lag, and back to standard mode when streaming for optimized picture quality.

All Your Game Settings in One Place

With game menu, quickly manage your gaming picture settings and exclusive assist features in a single convenient interface. Get access to features like black equalizer to reveal details in even the darkest shadows, apply a crosshair overlay so you always have your enemy in your sights, and use the screen size feature to shrink your screen for precision gaming on your big TV.

Level Up Your Gaming with HDMI 2.1 Features

BRAVIA TVs deliver a thrilling gaming experience with support for 4K/120, VRR, ALLM, and SBTM as specified in HDMI 2.1. With 4K/120 you get up to 120fps in 4K resolution on compatible games giving you the advantage in high-intensity gaming. Variable Refresh Rate (VRR) allows the TV to dynamically match frame rate of the gaming device, enabling smoother gameplay without stuttering delays or screen tearing. Auto Low Latency Mode (ALLM) supports more responsive gameplay by enabling the TV to automatically switch to low latency mode whenever a gaming device is connected. Lastly, Source-based Tone Mapping (SBTM) allows the TV to communicate its HDR capabilities to the device, further optimizing your gaming experience.